世界120ヵ国に進出するイタリアのアパレルブランド、ベネトン(Benetton)が初のワールド・ワイド・キャンペーンを出動。どういうことかと言うと、「It’s My Time」と題されたタイトルに、初の超未来系オンライン・キャスティング・オーディションを行うということだ。異なる言語や文化が一つになるWebを「オーディション会場」として、次世代の「ベネトンの顔」を地球上の様々な場所から大々的に募集ということ。このオーディションに選び抜かれた20人のファイナリストたちは、その後ニューヨークにて、ユナイテッド・カラーズ・オブ・ベネトンの2010-2011年秋冬コレクションの広告キャンペーンモデルとして、フォトグラファー、ジョッシュ・オリンズ(Josh Olins)のディレクションにて撮影が行われるとのこと。
キャンペーンタイトル:It’s My Time
期間:2010年2月9日 – 3月16日
WEBSITE:Benetton CLICK HERE.
当選者発表:2010年3月12日予定
Tati Cotliar has joined the Vivienne Westood campaign party, joining the British designer, her husband Andreas Kronthaler and Pamela Anderson for the S/S 2010 campaign photographed by Jurgen Teller.
She still scrubs up OK! Lindsay Lohan is the cover star of Purple Magazine #13. The tabloid star was photographed by Terry Richardson for a ‘best of the season’ editorial.
Model Tony Ward is featured in a dynamic new online campaign from jeans maker Wrangler. Use your mouse to take off his clothes from Wrangler’s S/S 2010 Bluebell collection and throw him around the screen. HQ pictures and film are there to download as well as the soundtrack. This is a fantastic way to present a new collection, making use of technology to make the brand and campaign truly interactive.
Daren Kagasoff was shot by Hedi Slimane for the latest issur of VMAN magazine and the Nicola formichetti styled photos have made it onto Slimane’s Fashion Diary HERE.
Tokyo based graphic artist YOSHIROTTEN has collaborated with MILKBOY to produce these T-shirts. The collaboration is the perfect blend between MILKBOY’s trademark graphic prints and Yoshirotten’s edgey style, which for many of us defines the look and feel of the Tokyo scene.
Shoe maker of the moment, Christian Louboutin, opened his first store in Japan today. The store-in-store is located within the Matsuya Department Store in Ginza. This is the first of 10 stores the frenchman will open over the next 4 years including two stand alones.
‘Kaze to Oka‘ is the debut single from ‘Real Paradis‘ and features as the theme tune to the hit Anime ‘Nodame Cantabile‘ as well as the upcoming KOBE Collection shows. REAL PARADIS is the stage name of French/Japanese singer Julie, a good friend and regular in TD party photos. We wish her lot’s of success with the launch of her singing career, she looks stunning in the promo photo shown here and we look forward to following her this year.
‘X mark your spot’ is a global campaign lunching Calvin Klein’s new line of men’s underwear this February. For the first time in CK history four models have been chosen to front the Ad’s. From left to right they are, retired Japanese soccer star Hidetoshi Nakata, Mehcad Brooks, a model more recently seen acting in the TV series ‘TRUE BLOOD’, ‘Twilight’ star Kellan Lutz and Spanish Tennis Pro’ Fernando Verdasco.
The campaign will go live globally with it’s own microsite on February 15th, HERE.
ベルサス・by・ベルサーチ(Versus by Versace)の新しいコマーシャルにモデルのララ・ストーン(Lala Stone)が出演。ディレクター、クレイグ・マクディーン(Craig McDean)。
Versus by Versace’s new commercial starring Lara Stone is directed by Craig McDean. It’s so rich in heady pink sexual vibrance you want to be able to smell it.
1995年に渡仏し、パリでフォトグラファーとしての基盤を築き上げたオオシマタカオ氏。東京とパリというかけ離れた2つの都市を自らの「個」の力でつないだフォトグラファー。そんな彼が東京とパリで出会ってきた俳優や映画監督、デザイナーにDJなど、モノクロームで撮りためてきた中のセレクション約17点。また、ランドケースは東京とパリのグラフィカルなカラー写真、約16点。 楽しみすぎるこのエキシビション。是非足を運ぶべし。and more info HERE.
Photographer Oshima Takao left his native Japan for Paris in 1995. Since then he has bridged the two cities, working between the two whilst contributing to publications including Another Man, Harper’s Bazaar Japan, Commons&Sense, Nyon and Vogue Nippon.
This exhibition, ‘U Face‘ will cover Oshima’s two main areas of interest, portraiture and landscapes.
‘U FACE‘
Gallery Speak For (Website here)
February 5th – 17th
11.00 – 20.00 (Closed on Thursdays)
Last year Madonna took on the boys in W Mgazine, more recently Lindsay Lohan had a go in MUSE. For Harper’s Bazaar March 2010 Kate Moss has her turn with Ash Stymest and Callum Wilson, photographed by Peter Lindbergh.
トム・フォード(Tom Ford)の2010年春夏アイ・ウェア(eyewear)キャンペーンに、イギリス出身の俳優ニコラス・ホルト(Nicholas Hoult)とモデルのキャロリン・マーフィー(Carolyn Murphy)が抜擢。下記トレーラーは、マイノリティによるロマンティックな愛の物語で、ファッション・デザイナーであるトム・フォードの初監督映画「A Single Man – シングル・マン」。
British actor Nicholas Hoult stars alongside model Carolyn Murphy in the S/S 2010 Tom Ford eyewear campaign. Hoult is also one of the stars of Ford’s debut feature, ‘A Single Man’ (trailer below). International audiences may struggle to recognize Hoult who was the geeky kid in ‘About a boy’. He more recently starred in the British Youth TV drama skins.
Gaga opened the Grammy’s with Poker Face to then be joined by Elton John for a rousing rendition of speechless. All eyes were on what the star would be wearing on the night for a run down of what she wore check out Nicola Formichetti’s blog HERE.
LOVE S/S as 8 covers featuring iconic models all photographed by Mert & Marcus in a Helmut Newton like pose. Kate, Naomi, Natalia, Amber, Daria, Kristen, Jeneil or Lara, who do you LOVE?
It’s an age old saying but sex does indeed sell, especially if packaged like these campaign photos for DIESEL DENIM who’s SEX SELLS campaign is ongoing until February 22nd, more info and SEX online HERE.