遡ること41年、1976年の創業以来、BEAMSがセレクトショップとして成長していく過程で出会った、敬愛してやまない世界中のブランド、デザイナー、アーティスト、クリエイターとのつながりを”コラボレーション”を切り口にしたビジュアルブック「BEAMS beyond TOKYO」が2017年2月14日のバレンタインデーに世界同時発売される(公式オンラインショップを含む国内のBEAMS店舗のみ先行発売中)。

リッゾーリー インターナショナル パブリケーション社から出版する「BEAMS beyond TOKYO」は、BEAMSの創業40周年という節目において私たちだけでは成し得なかった、”LOVE”と”HAPPY”が詰まった貴重な一冊となっている。



A new tome published by rizzoli provides the first look at Japanese fashion brand BEAMS and its evolution into one of the most significant arbiters of streetwear style and contemporary cool.

BEAMS, which started as a small shop in the Harajuku district of Tokyo in 1976, has since grown into an influential fashion brand and an arbiter of style in Japan and beyond. To best serve the ever changing patterns of life for new generations of consumers setting trends in fashion and streetwear for over four decades, BEAMS puts collaboration at the core of its philosophy, helping it to become a magnet for young designers with crisp and dynamic ideas.

BEAMS offers readers an exclusive look at the inner workings of one Japan’s most innovative fashion brands. Highlighted within are key collaborations between BEAMS and brands including Adidas, Nike, Reebok, and Levi’s and renowned photographers such as Mark Borthwick and Terry Richardson. Complete with photographs, sketches, and in-depth essays by curators and collaborators, this book presents a detailed look into BEAMS and its four decades of bringing together the best emerging talent with international designers.



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