Jeremy Scott Tokyo Smart Car Japan Fashion Week 03 © 2013 . All rights reserved.

JEREMY SCOTT x SMART CAR TOKYO PARTY

昨年ベルリン、ニューヨークで発表された「smart」と「Jeremy Scott」によるコラボレーションカー(スマート電気自動車)「smart forjeremy」が日本上陸。「メルセデス・ベンツ・ファッション・ウィーク」に合わせて3月17日より渋谷ヒカリエにて展示される「smart forjeremy」。メルセデス・ベンツ コネクション・オープニングパーティー(3月15日)では、デザイナーのジェレミー・スコットを招いて車体から伸びる翼が特徴の「smart forjeremy」のお披露目が開催された。2008年のパーティーが懐かしすぎる!コチラ!

「私にとって翼とは自由。このデザインが有害な排気ガスであふれる都市環境を開放する、新しい軽やかなモビリティを象徴することを伝えたい」と、ジェレミーは語っている。

WWD Japan hosted a party Friday night to kick off Mercedes-Benz Fashion Week Tokyo (the proper name for Japan Fashion week) and to celebrate the launch of their Spring Issue. The location was the new Mercedes Benz Connection in Roppongi and Guest of Honor was Jeremy Scott who presented the car he has designed for smart. WIth a luxe white and silver interior the ‘smart for Jeremy’ features the designer’s trademark wings which are tipped with red break lights. Take a closer look at the limited edition vehicle in the video at the bottom of this post. We’ve had many a good time when Jeremy’s in town, actually Tokyo Dandy’s first ever time in Trump Room was a party for Jeremy back in 2008 (Look back at those photos here!) Last night Faline’s Baby Mary, Kozue Akimoto, Kiko Mizuhara and Mademoiselle Yulia were amongst the friends and fans that came out to celebrate. Congratulations to Jeremy, how truly unique and special to have designed your own car.

Jeremy Scott Tokyo Smart Car Japan Fashion Week 01 JEREMY SCOTT x SMART CAR TOKYO PARTY Jeremy Scott Tokyo Smart Car Japan Fashion Week 02 JEREMY SCOTT x SMART CAR TOKYO PARTY Jeremy Scott Tokyo Smart Car Japan Fashion Week 03 JEREMY SCOTT x SMART CAR TOKYO PARTY Jeremy Scott Tokyo Smart Car Japan Fashion Week 04 JEREMY SCOTT x SMART CAR TOKYO PARTY Jeremy Scott Tokyo Smart Car Japan Fashion Week 05 JEREMY SCOTT x SMART CAR TOKYO PARTY Jeremy Scott Tokyo Smart Car Japan Fashion Week 06 JEREMY SCOTT x SMART CAR TOKYO PARTY Jeremy Scott Tokyo Smart Car Japan Fashion Week 07 JEREMY SCOTT x SMART CAR TOKYO PARTY Jeremy Scott Tokyo Smart Car Japan Fashion Week 08 JEREMY SCOTT x SMART CAR TOKYO PARTY Jeremy Scott Tokyo Smart Car Japan Fashion Week 09 JEREMY SCOTT x SMART CAR TOKYO PARTY Jeremy Scott Tokyo Smart Car Japan Fashion Week 10 JEREMY SCOTT x SMART CAR TOKYO PARTY Jeremy Scott Tokyo Smart Car Japan Fashion Week 11 JEREMY SCOTT x SMART CAR TOKYO PARTY Jeremy Scott Tokyo Smart Car Japan Fashion Week 12 JEREMY SCOTT x SMART CAR TOKYO PARTY Jeremy Scott Tokyo Smart Car Japan Fashion Week 13 JEREMY SCOTT x SMART CAR TOKYO PARTY Jeremy Scott Tokyo Smart Car Japan Fashion Week 14 JEREMY SCOTT x SMART CAR TOKYO PARTY Jeremy Scott Tokyo Smart Car Japan Fashion Week 15 JEREMY SCOTT x SMART CAR TOKYO PARTY Jeremy Scott Tokyo Smart Car Japan Fashion Week 16 JEREMY SCOTT x SMART CAR TOKYO PARTY Jeremy Scott Tokyo Smart Car Japan Fashion Week 17 JEREMY SCOTT x SMART CAR TOKYO PARTY Jeremy Scott Tokyo Smart Car Japan Fashion Week 18 JEREMY SCOTT x SMART CAR TOKYO PARTY Jeremy Scott Tokyo Smart Car Japan Fashion Week 19 JEREMY SCOTT x SMART CAR TOKYO PARTY Jeremy Scott Tokyo Smart Car Japan Fashion Week 201 JEREMY SCOTT x SMART CAR TOKYO PARTY Jeremy Scott smart car1 JEREMY SCOTT x SMART CAR TOKYO PARTY

Photos by Dan Bailey

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